9 years of great achievements and continuous growth

Effect Sport is a sports marketing agency connected to major brands, which has a passion for innovation. Focused on promoting unforgettable experiences, the agency provides customized solutions to each of its clients.

Founded in 2008, in Rio de Janeiro, the agency has a strategic knowledge of the industry and expertise in major events organization.

The King and Queen of the Sea, the agency’s main project promoted by the agency, unites more than 12 thousand participants in three annual stages. The Fast Lane, another successful project , brings to Brazil the best swimmers of the world for a day of competition among the most prestigious countries in the sport.

The agency represents several leader brands such as Nike, Gatorade, NBA, FIBA, Olympic Committees, among others.

Mission statement

To contribute to the development of sports in Brazil by promoting sporting events featured by great quality and originality.


To maintain and fortify the agency’s position in the market. Effect Sport is a reference in excellence and innovation when it comes to the Brazilian sports industry.


To act with a collective conscience of positive and transpicuous nature. To believe in long term partnerships that seek to impact the world through sports, just like we do.