National Basketball Association - NBA

Competition and entertainment with the largest basketball league in the world.

Effect Sport celebrated in the beginning of 2013 the partnership with another major international client, the NBA. Since then, the agency is responsible for the promotion of NBA 3X Brazil, an innovative event, featured with several different entertaining activities, interactive challenges, dance performances, official mascots, NBA stars attendance, basketball clinics and a very disputed competition for more than 400 amateur athletes.

Besides being responsible for the promotion of the NBA 3X, the agency provides funding and planning services for several different NBA initiatives in Brazil, such as clinics and special projects for the development of the brand and of the basketball in Brazil.